It's no wonder that Amazon is home to so many third-party sellers using the Amazon FBA system to sell their products online. With a share of 49% of the US e-commerce market, Amazon offers the easiest way to boost online sales.
The only problem? Millions of businesses have turned to Amazon to sell their products, which makes the competition steep, especially for newcomers.
To ensure that you're getting the most out of the Amazon FBA program, you're going to want to take advantage of some seriously helpful Amazon seller tools.
Which tools are going to help you the most? Read on for eight Amazon seller tools you'll want to have in your e-commerce arsenal to maximize your success selling on Amazon.
One thing you'll want to keep track of when selling on Amazon is how much your competitors are charging for similar items. If a competitor puts an item on sale or permanently drops the price of one of their products, you'll want to stay ahead of the curve and make sure that you don't get lost to competitive pricing.
With tools like Camelcamelcamel, you can quickly learn about the changes in pricing in millions of products and receive alerts when any of your tracked products drop in price.
If you don't already know about the importance of SEO, it's time to learn. Not only can SEO boost the traffic to your website but it can increase the odds of your products turning up in popular Amazon searches.
With tools like Keyworx, you can maximize your listings with trending keywords. Keyworx makes it easy to discover the best way to describe all of your products with just a quick online search.
Data scraping is a method that allows you to extract and compile readable data from a website into an Excel, HTML, or CSV format. This allows you to come up with a quick and simple market strategy to boost traffic, sales, and even your seller reputation.
Tools like Octoparse can scrape data from Amazon, pulling from things like product details, reviews left by customers, and even business profiles. Octoparse allows you to sift through all of this data without having to code and leaving you with easy-to-comprehend information.
Many new sellers start out relying solely on the Amazon Seller App to keep track of their financial information. However, you may discover quickly that the Amazon Seller App has its limitations.
If you're ready to upgrade your financial tracking and stay on top of both profits and net losses, a program like Profit Bandit may be right for you. You will also be able to take advantage of features that allow you to track competitor pricing on other selling platforms and even find out if one of your products goes up in value as a specialty or collector's item.
Tracking competitor pricing isn't the only way to stay ahead of the curve. Performing regular product research is the best way to ensure that you're selling high-quality products that consumers are still seeking out.
With an app like Unicorn Smasher, you can make product research simple. Plug in relevant products and track sales estimates, market analysis, and more. Unicorn Smasher is enabled to conduct research on every product on Amazon, making it a useful tool for even the most niche sellers.
Building up an arsenal of positive reviews is an important part of boosting your listings and building trust with new consumers. No matter what you have to say about your product, shoppers always want to hear from average people who have already made a purchase.
Gathering reviews isn't always easy--unless you have a tool like AMZ finder. AMZ Finder offers up to 500 free emails to customers seeking and incentivizing reviews every month.
Most of the tools we've mentioned so far have focused on your end-products, sales, and overall Amazon profile. However, you're also going to want to make sure that you're getting the best deal on everything you need to keep your Amazon page fully stocked.
Something like Price Blink will track any items you search for and alert you to the best deals across tons of online platforms. It will also send you coupons for the items you need to sweeten the deal even more. Keep your upfront costs low with a supply price tracker.
One of the most important things Amazon FBA sellers need to know about is the FBA reimbursement program. There are a number of ways that you can lose money or inventory once your products are in Amazon's hands. Whether something gets lost in the warehouse or damaged in the mail, Amazon owes you a reimbursement--and this can amount to hundreds or thousands of dollars over the years.
The problem is that these kinds of issues crop up constantly and Amazon doesn't always do the best job of tracking them. In fact, staying on top of all of your inventory once its no longer in your possession is extremely difficult, especially when the last thing you heard was that Amazon received it and nothing was wrong with it.
That's where we come in. Legacy Seller is a program that stays on top of every single item in your inventory from start to finish. If something goes wrong, our team will find out what happened and hold Amazon accountable for your refund.
Selling on Amazon is a great way to boost your online sales but you're up against a lot of competition. Plus, the Amazon FBA program isn't perfect, and you're often entitled to reimbursements that you may not even know about. Take advantage of Amazon seller tools like Legacy Seller and get the most out of Amazon.
To find out more about our services, contact us today. We're here to protect you from unexpected and unknown losses and keep your presence on Amazon strong.